Newsroom

The latest news, press releases, and media coverage about Fitura Brands and our franchise concepts.

Fitura Brands Launches $20M Franchise Platform Across Padel, Pilates, and Recovery

Fitt Insider

March 11, 2026

Fitura Brands Launches $20M Franchise Platform Across Padel, Pilates, and Recovery

Fitura Brands Inc., a performance-driven wellness holding company, today announced its official launch following an initial financing round at a $20 million pre-money valuation. The company is building a franchise-ready platform across three of the fastest-growing sectors in fitness.

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Fitura, a Franchising Platform for Padel, Pilates & Recovery, Launches With $20M Valuation

Athletech News

March 11, 2026

Fitura, a Franchising Platform for Padel, Pilates & Recovery, Launches With $20M Valuation

A new wellness-driven holding company is coming on the scene, bringing a multi-concept franchising platform that taps into three of the industry's fastest-growing markets in fitness: padel, Pilates and contrast therapy.

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